newdata Hi Everyone, I’ve just started using the WhatsApp Business API and had some questions. What should I do to make sure my messages aren’t marked as spam by customers? I want to avoid any issues from the start and make sure I’m following the best practices. Would really appreciate any advice or tips from those who’ve been through this! Thanks in advance!
waexpert Hi, You can follow these steps: Only message people who have agreed to get updates from you Add a line in the footer of the template like “Reply STOP to unsubscribe” — it builds trust and also protects your number Avoid sending too many messages at once, especially in the beginning Don’t use too many words like “offer” or “buy now” unless your template is under marketing Just keep things simple and customer-friendly. Let me know what kind of messages you plan to send, so we can help you. Best Regards, Waexpert
newdata Okay, I just want to send order updates and delivery messages — no offers or promotions. I’ll keep the messages simple and add the unsubscribe line like you said. Once I make a draft, can I send it here for you to check?
waexpert Perfect. Order updates and delivery info are usually safe to send — just make sure you choose the right category. And yes, once your draft is ready, feel free to share it here; we'll check it and suggest any changes if needed.
newdata Okay, thanks! Let me create one and share it here. I just want to make sure it’s done right before submitting it.
newdata I have created this; please have a look Hi {{1}}, your order {{2}} has been shipped and is on the way! You’ll receive tracking details shortly. Thank you for shopping with us. Reply STOP to unsubscribe. Let me know if this looks good now or if I should change anything else.
waexpert Yes, it’s good! 👍 The message is clear, the placeholders are used correctly, and the unsubscribe line is a nice addition — exactly how it should be. You can go ahead and submit it. If you need help with anything else, feel free to ping me anytime!
