snapshot Hey everyone, I’ve noticed there’s a section for sample values when submitting message templates — like for {{1}}, {{2}}, etc. I usually skip them, but I’m wondering if they’re actually important.
newdata It's a good to add sample values even for short messages. They help WhatsApp reviewers understand the context of your message, which can increase the chances of approval.
waexpert You don't need to use real customer data. Just use realistic examples that match the context of your message. For example, if your template says 'Hi {{1}}, your order {{2}} is confirmed,' you might use {{1}} = 'John' and {{2}} = '#12345' as sample values.
snapshot Understood. I'll make sure to include appropriate sample values when submitting templates. Thanks for the help
waexpert You’re welcome! One more quick tip — try to keep the sample values simple and clear. Avoid using too many symbols or emojis, especially if they’re not part of the final message — WhatsApp is strict about formatting too
waexpert A few emojis are fine. But using too many, or adding them randomly in sample values, can confuse reviewers. So just keep it clean and relevant to the actual message you plan to send.
newdata You can create different templates for order updates, payment reminders, follow-ups, thank-you messages whatever suits your workflow. Just be sure to choose the right category (like Utility or Marketing) when submitting, based on the message type
